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Current projects.

When human insight, culture and media collide it creates a spark. A spark we can go back to time and time again to create endless ways to stay connected.

We’ve ignited the spark for some of the world’s most iconic brands: market leaders, pop-culture icons, challengers, disruptors and more. Our client portfolio – and experience – spans every major industry and sector from consumer goods, travel, retail, and health to manufacturing, technology and gaming.

Applebees.

Date Night Pass.

Hidden Valley Ranch.

The Ranch Diamond.

Papa Johns.

<strong>One Day Contracts.</strong>

Kingsford.

The Preserving History Bag.

Awards.

Our work proudly sparks recognition from major international awards programs around the world.

MEPRA Awards 2024: 14 wins

7 Gold, 3 Silver, 4 Bronze.

PRovoke Global SABRE Campaigns 2024

#25: Heinz - Ketchup & Down.

PRovoke Global SABRE Campaigns 2024

#37: Fresh Step - Adopt A Stray.

PRovoke Global SABRE Campaigns 2024

#38: Tata Trusts - KaiseKaCancer.

PR Week UK Awards 2024: Highly Commended

International: Sandvik - The Impossible Statue.

Gold Standard Awards 2024: Winner

Corporate Citizenship: Tata Trusts - KaiseKaCancer.

PRovoke SABRE APAC Awards 2024: Winner

Web-Based Business: Adobe - We Are Photoshopiens.

PRovoke SABRE APAC Awards 2024: Winner

Engaging Society/Community Relations: Tata Trusts - KaiseKaCancer.

IN2 SABRE APAC Awards 2024: Winner

Public Service Announcement: Novartis - Old Hearts Can't Wait.

IN2 SABRE APAC Awards 2024: Winner

Best Use of Visual Social Platform: Adobe - We Are Photoshopiens.

PRCA Platinum Awards 2024: Winner

Small Consultancy: Current Global.

PRCA Platinum Awards 2024: Winner

Consumer Relations: Heinz - Ketchup & Down.

Sabre Awards South Asia 2024: Winner

Public Education: Tata Trusts - KaiseKaCancer.

Cannes Lions 2024: Gold

Entertainment Lions for Sport: Diversity & Inclusion in Sport: adidas - Runner 321.

Cannes Lions 2024: Gold

Media: Market Disruption: Digital Public Library of America - Banned Book Club.

Cannes Lions 2024: Silver

Media: Use of Mobile: Digital Public Library of America - Banned Book Club.

Cannes Lions 2024: Bronze

Creative Commerce: Corporate Purpose & Social Responsibility: Puck - Selfless Shelves.

Cannes Lions 2024: Bronze

Direct: Data-Driven Targeting: Digital Public Library of America - Banned Book Club.

Cannes Lions 2024: Bronze

Direct: Small-Scale Media: Hidden Valley - HVR x HVR

Cannes Lions 2024: Bronze

Entertainment Lions for Sport: Brand Partnerships, Sponsorship & Collaboration: adidas - Runner 321.

Cannes Lions 2024: Bronze

Digital Craft: Real-Time Contextual Content: Digital Public Library of America - Banned Book Club.

Cannes Lions 2024: Bronze

Audio & Radio: Social Behavior & Cultural Insight: Heinz - Ketchup Insurance.

PR Awards Asia Pacific 2024: Gold

Best Event Activation: adidas - Be Supported. Be You.

PR Awards Asia Pacific 2024: Silver

Best Influencer Marketing: adidas - Be Supported. Be You.

PR Awards Asia Pacific 2024: Silver

Best Use of Advocates/Influencers/Celebs: adidas - Be Supported. Be You.

PR Awards Asia Pacific 2024: Silver

Best Sports/eSports: adidas - Be Supported. Be You.

PR Awards Asia Pacific 2024: Bronze

Best Non-Profit: Tata Trusts - Kaise Ka Cancer.

PR Awards Asia Pacific 2024: Bronze

Best Healthcare/Ethical: Novartis - Old Hearts Can't Wait.

PRWeek Global Awards 2024: Winner

Best Middle East Campaign: Ketchup & Down.

ET Kaleido Awards 2024: Gold Winner

Best Not-For-Profit: Tata Trusts - Kaise Ka Cancer.

ET Kaleido Awards 2024: Gold Winner

Healthcare (Online Medical Pharmacies/ Doctors): Tata Trusts - #KaiseKaCancer.

Stevies 2024: Gold Winner

Best of the Web/Pharmaceutical: ONO Pharma USA.

PRCA MENA Awards 2024: Winner

Small Consultancy of the Year: Current Global.

PRCA MENA Awards 2024: Winner

Event Launch of the Year: Ketchup & Down.

PRCA MENA Awards 2024: Winner

Best PR Campaign/Game Changer: Ketchup & Down.

PRCA MENA Awards 2024: Winner

Best Media Relations: Dubai Parks & Resorts.

PRCA MENA Awards 2024: Winner

Best Travel & Lifestyle Campaign: Dubai Parks & Resorts.

PRovoke SABRE EMEA 2024: Winner

B2B/Chemicals & Industrials: Sandvik - The Impossible Statue.

PRovoke SABRE EMEA 2024: Winner

Geographic/Middle East: Heinz - Ketchup & Down.

PRovoke SABRE EMEA 2024: Winner

Experiential/Publicity Stunt: Heinz - Ketchup & Down.

Clio Awards 2024: Gold

Creative Effectiveness: adidas - Runner 321.

Clio Awards 2024: Gold

Creative Use of Data: Digital Public Library of America - Banned Book Club.

PRWeek US 2024: Winner

Best Arts, Entertainment, Sports & Media Campaign: adidas - Runner 321.

PRWeek US 2024: Honorable Mention

Best Nonprofit Campaign: Fresh Step - Adopt A Stray.

PRWeek US 2024: Honorable Mention

Best Social Campaign: Fresh Step - Adopt A Stray.

MEPRA Awards 2023: Winner

Best Small Consultancy: Current Global.

MEPRA Awards 2023: Gold

Best Consumer Goods Campaign: Heinz - Going Viral with Ketchup and Down.

MEPRA Awards 2023: Gold

Best use of Data & Insights: Heinz - Going Viral with Ketchup and Down.

MEPRA Awards 2023: Gold

Best Collaborative Campaign: Heinz - Going Viral with Ketchup and Down.

MEPRA Awards 2023: Silver

Best F&B Campaign: Heinz - Going Viral with Ketchup and Down.

MEPRA Awards 2023: Bronze

Best Launch, Live Event or Stunt: Heinz - Going Viral with Ketchup and Down.

Clio Sport 2023: Gold

Social Good: adidas - Runner 321.

Clio Sport 2023: Gold

Social Media, Athlete/Influencer: adidas - Runner 321.

Clio Sport 2023: Silver

Direct, Social Media - adidas - Runner 321.

Clio Sport 2023: Silver

Public Relations, Product/Service - adidas - Runner 321.

Clio Sport 2023: Silver

Creative Effectiveness, Product/Service: Papa Johns - One Day Contracts.

Clio Entertainment 2023: Grand

Games - Partnerships/Collaboration: Fresh Step - Adopt A Stray.

Clio Entertainment 2023: Gold

Games - Experiential/Event/Activation: Fresh Step - Adopt A Stray.

Campaign India PR Awards 2023: Silver

Best Use of Brand Strategy: Hyatt - Perfectly Yours.

Campaign India PR Awards 2023: Silver

Best Use of Social Media: LinkedIn - FlexibleIS.

Campaign India PR Awards 2023: Bronze

Best Use of Storytelling: Hyatt - Perfectly Yours.

Campaign India PR Awards 2023: Bronze

Best Cause Related Diversity and Inclusion: LinkedIn - FlexibleIS.

PR Week Purpose US Awards 2023: Winner

Best Use of Digital/Social Media: Fresh Step - Adopt-a-Stray.

PR Week Purpose US Awards 2023: Winner

Best Advocacy: adidas - Runner 321.

PR Week Purpose US Awards 2023: Winner

Best Accessibility: adidas - Runner 321.

Sabre Awards APAC 2023: Winner

Experiential/Guerrilla Marketing: adidas “We Got This”.

Sabre Awards APAC 2023: Winner

Sponsorship: adidas “We Got This”.

Fulcrum Awards 2023: Gold

Best Community Outreach: LinkedIn - Roke Na Ruke

ET Sharks 2023: Gold

Targeting Millennials: Hyatt India - Perfectly Yours

ET Sharks 2023: Winner

Data & Insights: Linked In - FlexibleIS

Cannes Lions Awards 2023: Grand Prix Lion

Direct/Corporate Purpose & Social Responsibility: adidas - Runner 321

Cannes Lions Awards 2023: Gold Lion

PR/Corporate Purpose & Social Responsibility: adidas - Runner 321

Cannes Lions Awards 2023: Silver Lion

PR/Use of Events & Stunts: adidas - Runner 321

Cannes Lions Awards 2023: Silver Lion

Health & Wellness/Brand Led Education & Awareness: adidas - Runner 321

Cannes Lions Awards 2023: Bronze Lion

PR/Content Creation & Production: Applebees/Taste My Face

Cannes Lions Awards 2023: Bronze Lion

Entertainment for Gaming/Streaming Platforms: Fresh Step - Adopt-A-Stray

Cannes Lions Awards 2023: Bronze Lion

Brand Experience & Activation/Corporate Purpose & Social Responsibility: adidas - Runner 321

Cannes Lions Awards 2023: Bronze Lion

Social & Influencer/Social Purpose: adidas - Runner 321

PRovoke SABRES North America 2023: Winner

Corporate Reputation/Employer Branding: Papa Johns - One-Day Contracts

PRovoke SABRES North America 2023: Winner

Experiential/Publicity Stunt: Hidden Valley - Ranch Diamond

PRovoke SABRES North America 2023: Winner

Experiential/Special Event: Papa John’s - Dragon Flame Pizza

PRovoke Innovation SABRES North America 2023: Winner

Partnerships - NGO & Charity: Radio Flyer - Hero Wagon

PRovoke Innovation SABRES North America 2023: Winner

Tools & Tactics - Real-time Engagement (Newsjacking): Papa Johns - One-Day Contracts

Clios 2023: Winner

Public Relations/Corporate Image: Radio Flyer - Hero Wagon

PRmoment 2023: Winner

Best Diversity & Inclusion Special Award: Accessible by Design

PR Week US 2023: Winner

Best in Product Brand Development: Hidden Valley - The Ranch Diamond

PR Week US 2023: Winner

Best in Community Relations: Radio Flyer - Hero Wagon

MEPRA Awards 2022: Bronze

Best Use of Data & Insights: Citizens School Dubai

The Drum Agency Business Awards 2022: Winner

The Chair Award: Accessible by Design

ICCO Global Awards 2022: Winner

Championing Diversity Award: Accessible by Design

PRovoke Sabre Global Awards 2022: Winner

Boards of Change

PRovoke Sabre Global Awards 2022: Winner

Accessible by Design

PRSA Skyline Awards 2022: Winner

Professional of the Year: Virginia Devlin

PRSA Skyline Awards 2022: Winner

Multicultural Marketing: Kingsford - Preserve the Pit

PRSA Skyline Awards 2022: Winner

Diversity, Equity & Inclusion: Kingsford - Preserve the Pit

PRSA Skyline Awards 2022: Winner

Integrated Communications, Consumer Products & Services: Applebees - Fancy Like

Diversity Action Alliance Awards 2022: Winner

BEST MBE Partnership: FedEx, FedEx E-Commerce Learning Lab

Diversity Action Alliance Awards 2022: Winner

Distinguished Communicator of Color: Rebecca Roussell

Cannes Lions Awards 2022: Gold Lion

Entertainment for Music/Achievement in Production: Applebees - Fancy Like

Cannes Lions Awards 2022: Silver Lion

Social & Influencer/Partnerships: Applebees - Fancy Like

Ragan's Crisis Communications Awards 2022: Winner

Reputation Turnaround: Subway - Tuna Lawsuit

US Effie Awards 2022: Winner

Grand Effie: Applebees - Fancy Like

PR Awards Asia 2022: Gold

Health & Wellness: Novartis - See What Lies Beneath

PR Awards Asia 2022: Gold

Sports: adidas - Home of Sports

PR Awards Asia 2022: Bronze

Best Use of Digital: adidas - Home of Sports

PRSA Silver Anvil Awards 2022: Winner

Current Global: Best Mid-Sized Agency

Sabre North America Awards 2022: Winner

hought Leadership in PR: Accessible by Design

Sabre North America Awards 2022: Winner

Cause-Related Marketing: City of Chicago - Boards of Change

PR Week US 2022: Winner

Campaign of the Year: Kingsford - Preserve the Pit

PR Week US 2022: Winner

Best Product Brand Development: Kingsford - Preserve the Pit

PR Week US 2022: Winner

Best Integration: Kingsford - Preserve the Pit

Spikes Asia 2022: Bronze winner

Healthcare/Pharma: Novartis - See What Lies Beneath

PRovoke In2 Sabre Awards North America 2022: Winner

Best Live Event: City of Chicago - Boards of Change

PRovoke In2 Sabre Awards North America 2022: Winner

Best Agency Disruption: Accessible by Design

Women In Marketing Awards 2021: Winner

Change Maker Award - Agency: Virginia Devlin

The Best of Mich Business Awards 2021: Winner

Current Global

PRCA National Awards 2021: Winner

Health & Wellbeing: Novartis - Let's Talk About The C Word

Global Sabre Awards 2021: Top 40 Campaigns

City of Chicago - Boards of Change

Sabre APAC Awards 2021: Diamond Sabre

Superior Achievement in Measurement and Evaluation: adidas - Road to Recreate

Sabre APAC Awards 2021: Winner

Crisis Management: adidas - Road to Recreate

Sabre APAC Awards 2021: Winner

Retailers: adidas - Road to Recreate

Sabre APAC Awards 2021: Winner

Pharma/Rx: Novartis - See What Lies Beneath

Cannes Lions Awards 2021: Gold Lion

PR/Social Behaviour: City of Chicago - Boards of Change

Cannes Lions Awards 2021: Silver Lion

Creative Data/Data Integration: Me Too, Act Too

Cannes Lions Awards 2021: BronzeLion

PR/Brand Voice & Strategic Storytelling: City of Chicago - Boards of Change

Cannes Lions Awards 2021: BronzeLion

PR/Brand Voice & Strategic Storytelling: Kingsford - Preserve the Pit

PR Awards Asia 2021: Gold

Best Use of Analytics: adidas - Road to Recreate

PR Awards Asia 2021: Gold

Reputation & Issues Management: adidas - Road to Recreate

PR Awards Asia 2021: Silver

Crisis Management (Covid 19): adidas - Road to Recreate

PR Awards Asia 2021: Silver

Influencer Marketing: adidas - #HomeTeam

Sabre EMEA Awards 2021: Winner

PR Agency Marketing: Accessible by Design

Brand Film Awards US 2021: Winner

Consumer Goods: Kingsford - Preserve The Pit

Sabre North America Awards 2021: Winner

Guerrilla Marketing: Boards of Change - City of Chicago

Fast Company World Changing Ideas 2021: Finalist

General Excellence: Accessible by Design

PR Week Hall of Femme 2021: Honoree

Virginia Devlin

PRSA Silver Anvil Awards: Winner

Crisis Communications: Chuck E Cheese - Pizza Conspiracy

Stevie Awards for Women in Business: Winner

Most Innovative Woman of the Year in Advertising, Marketing & PR: Virginia Devlin

Sabre APAC Awards 2020: Certificate of Excellence

Best Use of Global Social Networking Platforms: Twitter - #PowerOf18

ACEF Global Customer Engagement Awards 2020: Gold

Events and Promotions/Innovation: Castrol - Khetaasana

ACEF Global Customer Engagement Awards 2020: Silver

Experiential Marketing/Effective Use of Market Research: Castrol - #RideforVote

ACEF Global Customer Engagement Awards: Silver

PR/Creativity: Twitter - #Powerof18

IPRA Golden World Awards: Winner

Best B2B: Microsoft - The World's First AI Whisky

PRWeek US Awards 2020: Honorable Mention

Crisis: Chuck E Cheese - Pizza Conspiracy

Sabre North America Awards: Gold

Best Special Event: Hidden Valley Ranch - National Ranch Day

Economic Times Brand Equity PR Awards - Kaleido: Gold

Best Campaign in Energy: Castrol CRB - KhetAasana

Economic Times Brand Equity PR Awards - Kaleido: Silver

Best Use of Media: Castrol Activ - RideForVote

Economic Times Brand Equity PR Awards - Kaleido: Silver

Best Campaign in Consumer / Personal Tech: Twitter - PowerOf18

Economic Times Brand Equity PR Awards - Kaleido: Silver

Best Campaign in Energy: Castrol Activ - RideForVote

Mumbrella Asia 2019: Winner

PR Idea of the Year: Castrol India - Truck Aasana

ICCO Global Awards 2019: Winner

Rising Star: Rishitu Amarnani

Campaign India PR Awards 2019: Gold

Cause Related Public Awareness: Castrol India - Truck Aasana

PR News Top Places To Work 2019: Honoree

Current Global

Platinum PR Awards 2019: Winner

Cause Related Marketing: Castrol India - Truck Aasana

Sabre APAC 2019: Gold

Automotive: Castrol India - Truck Aasana

Sabre APAC 2019: Gold

Community Relations: Castrol India - Truck Aasana

Sabre APAC 2019: Diamond

Measurement & Evaluation: adidas - Sport18

Sabre APAC 2019: Gold

Influencer Marketing: adidas - Sport18

Let's talk.

We thrive on solving the toughest business and brand challenges. We’d love to discuss how we can help you ignite your spark.

[email protected]