When human insight, culture and media collide it creates a spark. A spark we can go back to time and time again to create endless ways to stay connected.
We’ve ignited the spark for some of the world’s most iconic brands: market leaders, pop-culture icons, challengers, disruptors and more. Our client portfolio – and experience – spans every major industry and sector from consumer goods, travel, retail, and health to manufacturing, technology and gaming.
Our work proudly sparks recognition from major international awards programs around the world.
B2B/Chemicals & Industrials: Sandvik - The Impossible Statue.
Geographic/Middle East: Heinz - Ketchup & Down.
Experiential/Publicity Stunt: Heinz - Ketchup & Down.
Creative Effectiveness: adidas - Runner 321.
Creative Use of Data: Digital Public Library of America - Banned Book Club.
Best Arts, Entertainment, Sports & Media Campaign: adidas - Runner 321.
Best Nonprofit Campaign: Fresh Step - Adopt A Stray.
Best Social Campaign: Fresh Step - Adopt A Stray.
Best Small Consultancy: Current Global.
Best Consumer Goods Campaign: Heinz - Going Viral with Ketchup and Down.
Best use of Data & Insights: Heinz - Going Viral with Ketchup and Down.
Best Collaborative Campaign: Heinz - Going Viral with Ketchup and Down.
Best F&B Campaign: Heinz - Going Viral with Ketchup and Down.
Best Launch, Live Event or Stunt: Heinz - Going Viral with Ketchup and Down.
Social Good: adidas - Runner 321.
Social Media, Athlete/Influencer: adidas - Runner 321.
Direct, Social Media - adidas - Runner 321.
Public Relations, Product/Service - adidas - Runner 321.
Creative Effectiveness, Product/Service: Papa Johns - One Day Contracts.
Games - Partnerships/Collaboration: Fresh Step - Adopt A Stray.
Games - Experiential/Event/Activation: Fresh Step - Adopt A Stray.
Best Use of Brand Strategy: Hyatt - Perfectly Yours.
Best Use of Social Media: LinkedIn - FlexibleIS.
Best Use of Storytelling: Hyatt - Perfectly Yours.
Best Cause Related Diversity and Inclusion: LinkedIn - FlexibleIS.
Best Use of Digital/Social Media: Fresh Step - Adopt-a-Stray.
Best Advocacy: adidas - Runner 321.
Best Accessibility: adidas - Runner 321.
Experiential/Guerrilla Marketing: adidas “We Got This”.
Sponsorship: adidas “We Got This”.
Best Community Outreach: LinkedIn - Roke Na Ruke
Targeting Millennials: Hyatt India - Perfectly Yours
Data & Insights: Linked In - FlexibleIS
Direct/Corporate Purpose & Social Responsibility: adidas - Runner 321
PR/Corporate Purpose & Social Responsibility: adidas - Runner 321
PR/Use of Events & Stunts: adidas - Runner 321
Health & Wellness/Brand Led Education & Awareness: adidas - Runner 321
PR/Content Creation & Production: Applebees/Taste My Face
Entertainment for Gaming/Streaming Platforms: Fresh Step - Adopt-A-Stray
Brand Experience & Activation/Corporate Purpose & Social Responsibility: adidas - Runner 321
Social & Influencer/Social Purpose: adidas - Runner 321
Corporate Reputation/Employer Branding: Papa Johns - One-Day Contracts
Experiential/Publicity Stunt: Hidden Valley - Ranch Diamond
Experiential/Special Event: Papa John’s - Dragon Flame Pizza
Partnerships - NGO & Charity: Radio Flyer - Hero Wagon
Tools & Tactics - Real-time Engagement (Newsjacking): Papa Johns - One-Day Contracts
Public Relations/Corporate Image: Radio Flyer - Hero Wagon
Best Diversity & Inclusion Special Award: Accessible by Design
Best in Product Brand Development: Hidden Valley - The Ranch Diamond
Best in Community Relations: Radio Flyer - Hero Wagon
Best Use of Data & Insights: Citizens School Dubai
The Chair Award: Accessible by Design
Championing Diversity Award: Accessible by Design
Boards of Change
Accessible by Design
Professional of the Year: Virginia Devlin
Multicultural Marketing: Kingsford - Preserve the Pit
Diversity, Equity & Inclusion: Kingsford - Preserve the Pit
Integrated Communications, Consumer Products & Services: Applebees - Fancy Like
BEST MBE Partnership: FedEx, FedEx E-Commerce Learning Lab
Distinguished Communicator of Color: Rebecca Roussell
Entertainment for Music/Achievement in Production: Applebees - Fancy Like
Social & Influencer/Partnerships: Applebees - Fancy Like
Reputation Turnaround: Subway - Tuna Lawsuit
Grand Effie: Applebees - Fancy Like
Health & Wellness: Novartis - See What Lies Beneath
Sports: adidas - Home of Sports
Best Use of Digital: adidas - Home of Sports
Current Global: Best Mid-Sized Agency
hought Leadership in PR: Accessible by Design
Cause-Related Marketing: City of Chicago - Boards of Change
Campaign of the Year: Kingsford - Preserve the Pit
Best Product Brand Development: Kingsford - Preserve the Pit
Best Integration: Kingsford - Preserve the Pit
Healthcare/Pharma: Novartis - See What Lies Beneath
Best Live Event: City of Chicago - Boards of Change
Best Agency Disruption: Accessible by Design
Change Maker Award - Agency: Virginia Devlin
Current Global
Health & Wellbeing: Novartis - Let's Talk About The C Word
City of Chicago - Boards of Change
Superior Achievement in Measurement and Evaluation: adidas - Road to Recreate
Crisis Management: adidas - Road to Recreate
Retailers: adidas - Road to Recreate
Pharma/Rx: Novartis - See What Lies Beneath
PR/Social Behaviour: City of Chicago - Boards of Change
Creative Data/Data Integration: Me Too, Act Too
PR/Brand Voice & Strategic Storytelling: City of Chicago - Boards of Change
PR/Brand Voice & Strategic Storytelling: Kingsford - Preserve the Pit
Best Use of Analytics: adidas - Road to Recreate
Reputation & Issues Management: adidas - Road to Recreate
Crisis Management (Covid 19): adidas - Road to Recreate
Influencer Marketing: adidas - #HomeTeam
PR Agency Marketing: Accessible by Design
Consumer Goods: Kingsford - Preserve The Pit
Guerrilla Marketing: Boards of Change - City of Chicago
General Excellence: Accessible by Design
Virginia Devlin
Crisis Communications: Chuck E Cheese - Pizza Conspiracy
Most Innovative Woman of the Year in Advertising, Marketing & PR: Virginia Devlin
Best Use of Global Social Networking Platforms: Twitter - #PowerOf18
Events and Promotions/Innovation: Castrol - Khetaasana
Experiential Marketing/Effective Use of Market Research: Castrol - #RideforVote
PR/Creativity: Twitter - #Powerof18
Best B2B: Microsoft - The World's First AI Whisky
Crisis: Chuck E Cheese - Pizza Conspiracy
Best Special Event: Hidden Valley Ranch - National Ranch Day
Best Campaign in Energy: Castrol CRB - KhetAasana
Best Use of Media: Castrol Activ - RideForVote
Best Campaign in Consumer / Personal Tech: Twitter - PowerOf18
Best Campaign in Energy: Castrol Activ - RideForVote
PR Idea of the Year: Castrol India - Truck Aasana
Rising Star: Rishitu Amarnani
Cause Related Public Awareness: Castrol India - Truck Aasana
Current Global
Cause Related Marketing: Castrol India - Truck Aasana
Automotive: Castrol India - Truck Aasana
Community Relations: Castrol India - Truck Aasana
Measurement & Evaluation: adidas - Sport18
Influencer Marketing: adidas - Sport18
Design: Illinois Council Against Handgun Violence - Gun Violence History Book
Print & Publishing: Illinois Council Against Handgun Violence - Gun Violence History Book
Industry Craft: Illinois Council Against Handgun Violence - Gun Violence History Book
Design: Illinois Council Against Handgun Violence - Most Dangerous Street
Design: Illinois Council Against Handgun Violence - Gun Violence History Book
Industry Craft: Illinois Council Against Handgun Violence - Gun Violence History Book
Brand Experience & Activation: Illinois Council Against Handgun Violence - Gun Violence History Book
Digital Craft: Illinois Council Against Handgun Violence - Most Dangerous Street
Best Use of Analytics - adidas: Sport 2018
Best PR Campaign (PR Event) - Castrol India: Truck Aasana
Outstanding International B2C Campaign: Fullerton Concours d'Elegance
Campaign of the Year, Best Use of Content & Energy categories: Castrol India - Truck Aasana
Young Achiever of the Year: Rishitu Amarnani
Durables (Automobiles & Auto Parts): Castrol India - Truck Aasana
Experiential Marketing: Castrol India - Truck Aasana
Thought Leadership Campaign for Seagate Technologies
Best Data & Insights for Microsoft Girls in STEM
PR Lion: Charities & Non-Profits
Promo Lion: Guerilla Marketing & Stunts, Illinois Coalition Against Handgun Violence: Teddy Gun
Direct Lion: Low Budget / High Impact, Archer + Wolf: The Biggest Sports Endorsement Deal of All Time
Outdoor Lion: Use of Ambient Outdoors: Illinois Coalition Against Handgun Violence: Teddy Gun
Media Lion: Fast Moving Consumer Goods, Archer + Wolf: The Biggest Sports Endorsement Deal of All Time
Entertainment Lion: Live Brand Experience, Radio Flyer: Travel Agency for the Imagination
Public Affairs, MSFT Girls In STEM
Media relations, StarWorld: Game of Thrones season 7
Retailers, Adidas: Here to Create
Consumer Products, Kingsford: Stand With Ribs
Best Original/Commissioned Research, MSFT Girls In STEM
International Campaign, MSFT Girls In STEM
Public Affairs, MSFT Girls In STEM
PR for B2B / Sales Support Measures, Inrix Traffic Scorecard
Best in Product Brand Development, Strongbow: Nature Remix
Best in Technology, Willow Breast Pump
Best for a Cause, Brita: The Filtered Life
Best Consumer Launch, Kingsford: Stand With Ribs
Most Effective CSR Campaign, Strongbow: Nature Remix
Blog, Novartis: MS No Filter
Video Initiative, Cause Branding; Social Good, Pizza Hut The Literacy Project
PR News Platinum 2017: Winner
Consumer launch, Pizza Hut’s Golden Garlic Knot Pizza
Healthcare: ethical & PTC Consumer, Novartis: MS No Filter
Marketing to Women, Adidas: The Year of adidas Women
Healthcare: Pharma RX , Novartis: MS No Filter
Publicity Stunt, Pizza Hut 100th Country Celebration
The Baby Stroller Test-Ride by Contours
Brand Development: Public Relations, Archer + Wolf: The Biggest Sports Endorsement Deal of All Time
Innovation in Healthcare Communications, Novartis: MS No Filter
Mkg campaign: Healthcare - disease education & awareness , Novartis: MS No Filter
Comms or PR campaign/program of the year: Healthcare, Novartis: MS No Filter
Health, Novartis: MS No Filter
Integrated Communications: Consumer Products, Food & Beverage, Hidden Valley: Taste Not Waste
We thrive on solving the toughest business and brand challenges. We’d love to discuss how we can help you ignite your spark.
hello@currentglobal.com
